Project Details
Project Context
An integrated advertising project for Pearlie White involving copywriting and visual design for billboard, magazine, and poster formats, with emphasis on brand consistency and impactful messaging.
Design Focus
- Billboard Design
- Poster Visuals
- Brand Communication
Tools Used
Adobe Illustrator
Photoshop
About This Project
Developed a conceptual advertising campaign for Pearlie White breath spray product as part of a graphic design assignment. The project produced a promotional video, billboard design, and poster visuals focusing on clean aesthetics, brand awareness, and effective product communication.
This academic project focused on creating a cohesive visual campaign that would capture attention in multiple formats - from large-scale billboards to social media-friendly poster designs and engaging video content.